Manhattan’s Most Proven Lifestyle Coaching Program for Professionals Over 40
In‑home personal training, daily nutrition coaching, and 24/7 accountability — built for busy Manhattan professionals who want sustainable fat loss, not another restart.
Prefer personal training sessions only? We also offer in‑home personal training across Manhattan.
87% Success Rate • 35 lbs Average Loss in 6 Months • Serving Manhattan Since 2002
For Manhattan professionals 40+ • Programs start at $899/month
Quick Facts About Type A Training Lifestyle Coaching
What It Is:
In-home personal training + daily nutrition coaching + 24/7 accountability for Manhattan professionals
Pricing:
$899–$1,997/month • 6‑month coaching commitment
Results:
35 lbs average weight loss in 6 months • 87% success rate
Experience:
Founded 2002 by Nathaniel W. Oliver • 23+ years serving Manhattan professionals • 2,000+ clients served
Client Reviews:
⭐⭐⭐⭐⭐ 4.9/5 from 45+ verified reviews on Yelp & Google
Client Retention:
Average weight loss client stays 18+ months — far above industry average of 3–4 months
Best For:
Busy Manhattan professionals working 50–70+ hours/week who travel frequently and want sustainable results
Not Right For:
Quick fixes (30‑day programs) • Budget under $800/month • Complex medical needs requiring clinical supervision
Specialties:
Weight loss • Nutrition coaching • Habit‑based coaching • Accountability systems • Corrective exercise
One Complete System — Not Just Workouts
This is Manhattan weight loss coaching for professionals, integrating training, nutrition, habits, and accountability under one expert coach — so fat loss fits into real life, not the other way around. This integrated approach is why our clients average 35 pounds lost in six months — not short‑term results that disappear.
What Makes Our NYC Lifestyle Coaching Different?
Expert Insight: Why Weight Loss Fails for Manhattan Professionals Over 40
For adults over 40, fat loss isn’t a motivation problem — it’s a systems problem. Without daily nutrition guidance and accountability, workouts alone rarely work.”
As metabolism, stress load, recovery capacity, and hormonal balance change with age, traditional workout‑only programs stop working — especially for professionals with long hours, travel, and frequent business meals.
Our solution is a coordinated system where training, nutrition, accountability, and lifestyle strategy work together — every day, not just during sessions.
Lifestyle Coaching Programs & Pricing
In‑home personal training, daily nutrition coaching, and accountability — structured around your schedule, goals, and pace.
After 2,000+ NYC clients, we’ve identified 5 reasons most programs don’t work here:
- 1Workout-only focus: Most trainers ignore nutrition—yet you eat 21 meals a week.
- 2Generic meal plans: Suburban meal templates don’t fit NYC dining out, travel, or client dinners.
- 3No daily accountability: Most programs check in only during sessions—you need support at 9pm, not three days later.
- 4Separate trainer & nutritionist: Conflicting advice, no coordination, slower results.
- 5No lifestyle integration: Apps and templates can’t help you navigate last-minute business dinners or stress eating.
Our solution: One expert coach managing your entire fitness lifestyle, tailored for the Manhattan pace.
Designed for Fat Loss After 40
Our coaching is built around the physiological realities of adults 40+, where fat loss requires a different approach than generic calorie‑cutting plans.
- Hormonal shifts: Changes in insulin sensitivity, cortisol, and menopause/andropause require smarter nutrition timing and recovery.
- Joint safety & recovery: Programming prioritizes mobility, joint health, and sustainable intensity.
- Muscle preservation: Strength training protects lean mass to support metabolism.
- Stress & sleep management: Daily coaching addresses stress and sleep — two of the biggest fat‑loss blockers after 40.
Ready to Start Your Manhattan Weight Loss Journey?
Book a free 45-minute consultation. We'll discuss your goals, show you exactly how our program works, and create a customized plan for your schedule and lifestyle.
Free consultation to determine if lifestyle coaching is a good fit. No workouts. No pressure.
Is This Program Right for You?
✅ You’ll Likely Be a Great Fit If:
Your Situation:
- Work 50–70+ hours per week and value efficiency
- Want to lose 25–100+ pounds in a sustainable way
- Travel frequently and need a plan that adapts
- Need daily accountability — not just workouts
- Want permanent results, not another short‑term reset
Your Mindset:
- Ready for a 6–12 month transformation process
- Value expert coaching over generic programs
- Comfortable tracking meals and following guidance
- See health as a long‑term investment
- Are done starting over every few months
Best suited for:
Busy Manhattan professionals 40+ (and those approaching 40) who want complete, sustainable transformation.
❌ This Program Is Probably Not a Fit If:
-
You’re looking for rapid results in 30 days.
We focus on long‑term fat loss over 3–6 months, not quick fixes. -
Meal tracking isn’t possible for you.
If food logging is triggering due to past eating disorders, we can refer you to appropriate specialists. -
You have complex medical needs.
Conditions such as diabetes, pregnancy, kidney disease, or endurance training require specialized clinical care. -
Your budget is under $800 per month.
Programs begin at $899/month with a 6‑month coaching commitment.
Not designed for:
Quick‑fix seekers • Budget under $800/month for professional coaching • Medical conditions requiring clinical supervision.
“
“I lost 38 lbs in 6 months and never felt deprived. My coach, Sarah, always checked in—even when I was traveling for work in Midtown. Nathaniel, the owner, personally reached out to ensure my program was tailored to my needs. I chose the Executive Weight Loss package, and the investment was worth it—I feel healthier and more confident than ever.”
— Jessica S., Upper East Side, NYC
“
“After 40, workouts alone stopped working for me. Lifestyle Coaching changed everything. My coach handled nutrition, travel days, and accountability, and the daily check‑ins kept me consistent. I’m down 32 pounds in 6 months and finally feel in control again.”
— Michael R., 47, Tribeca
A Personal Note from Nathaniel, Owner of Type A Training
"For adults over 40, fat loss isn’t a motivation problem — it’s a systems problem. Without daily nutrition guidance and accountability, workouts alone rarely work.”
— Nathaniel W. Oliver, Founder & Head Coach
Your Manhattan Coaches
Professional Certifications
- NASM National Academy of Sports Medicine
- ACE ACE Certified Personal Trainer
- ISSA ISSA Certified Personal Trainer
- NSCA NSCA-Certified Personal Trainer
- PN Precision Nutrition Certified
Flexible Plans for Your Manhattan Lifestyle
This program is designed for professionals who value expert guidance and long‑term results.
Foundation
- 8 training sessions/month (2x/week)
- 30‑min weekly coaching calls
- Daily nutrition coaching + food log review
- Macro adjustments monthly
- 24/7 text support (standard response)
- Weekly weigh‑ins + progress photos
Transformation
Most Popular- 12 training sessions/month (3x/week)
- 45‑min weekly coaching calls
- Daily nutrition + custom meal planning
- Macro adjustments bi‑weekly
- 24/7 text support
- Weekly weigh‑ins + progress photos
Elite
- 16 training sessions/month (4x/week)
- 60‑min weekly coaching calls
- Daily VIP nutrition + meal planning
- Macro adjustments weekly
- 24/7 priority text support
- Weekly weigh‑ins + body composition analysis
Your Personal Training Journey
What to Expect: Your First 90 Days
- Weeks 1–2: Energy boost, new routines, first measurements
- Months 1–2: Visible changes, habits becoming automatic
- Month 3: 15–20 lbs down, habits locked in, confidence rising
How Lifestyle Coaching Works
- Free Consultation: 30-min call, no sales pitch—just honest advice.
- Meet Your Coach: Matched to your goals & schedule.
- Onboarding: Assessment, custom plan, app setup.
- Training & Coaching: In-home workouts, daily check-ins, weekly calls.
- Results: Sustainable weight loss, lifelong habits.
If you’re not completely satisfied within your first month, let Nathaniel know and we’ll make it right—no hassle, no risk.
Premium Coaching Without the Premium Price Tag
Prefer Personal Training Sessions Only?
Personal training sessions are best for clients who already have strong nutrition habits and only need structured workout guidance.
Most clients over 40 see faster, more sustainable results with Lifestyle Coaching due to the added nutrition guidance, daily accountability, and habit-based support outside the gym.
"After 15 years, I noticed 77% of clients regained weight within a year. Workouts weren't the problem—it was everything outside the gym. Lifestyle Coaching raised our success rate from 23% to 87%."
About the Founder —
Nathaniel W. Oliver, ACE-CPT
Founder & Head Coach, Type A Training
With 27 years of experience training Manhattan's top professionals, Nathaniel founded Type A Training in 1998 with a mission: deliver real, lasting transformation—not temporary results.
Credentials: ACE Certified Personal Trainer (since 1998) • 1,000+ clients coached • 25+ trainer team • 200+ hours continuing education in nutrition science and behavior psychology
Meet the Trainers and read their bios.
Frequently Asked Questions About Lifestyle Coaching NYC
Most clients lose between 28 and 42 pounds in 6 months with our integrated approach.
We focus on sustainable fat loss, not quick fixes, and provide daily support, custom meal plans, and weekly progress tracking for long-term results.
Daily nutrition coaching means your coach reviews your food logs, provides feedback, and helps with real-world choices for restaurants, travel, and business events.
This hands-on support keeps you accountable and helps you build healthy habits for lasting weight loss—even with a demanding Manhattan lifestyle.
Our program is ideal for busy Manhattan profes17sionals working 50 to 70+ hours a week who want expert guidance, daily accountability, and lasting results.
If you travel frequently, need to lose 25–100+ pounds, or have struggled with consistency, our integrated approach is designed for your lifestyle.
Our Manhattan weight loss program is built for flexibility, with virtual check-ins, daily messaging, and schedule adjustments for business travel or last-minute changes.
You’ll always have support, whether you’re at home, in the office, or on the road.
Our Manhattan lifestyle coaching starts at $899/month, with plans up to $1,997/month, and requires a 6-month minimum commitment.
This includes in-home personal training, daily nutrition coaching, weekly calls, and 24/7 support, with no hidden fees or long-term contracts beyond 6 months.
Yes, we offer virtual coaching for Manhattan clients who prefer remote sessions or travel frequently.
All coaching, nutrition guidance, and accountability can be delivered via video, phone, and our secure app, ensuring you never miss a step in your weight loss journey.
Most clients notice increased energy and improved habits within 2 weeks, with measurable weight loss in the first month.
Our structured approach ensures steady progress, with weekly check-ins and clear milestones, so you stay motivated and on track from day one.
Yes, our coaches have experience supporting clients with diabetes, high blood pressure, and other health concerns.
We coordinate with your healthcare providers as needed and customize your fitness and nutrition plan to safely support your medical needs and weight loss goals.
While we do not provide medical treatment, our coaches are trained to work safely alongside physicians and registered dietitians when needed.
Stop Trying to Do This Alone
You’ve tried apps, gym memberships, fad diets, and willpower.
What you haven’t tried is having an expert guide you every single day through your actual Manhattan life.
- Day 1: Apply to see if lifestyle coaching is the right fit.
- Within 48 hours: If it’s a fit, we match you with the right coach and schedule your first session.
- Week 1: First in‑home training session, nutrition assessment, and initial plan.
- Weeks 2–4: Building habits, learning systems, daily check‑ins.
- Month 2+: Watching the transformation happen while living your normal life.
Free consultation to determine if lifestyle coaching is a good fit.
No workouts. No pressure.
Our Manhattan Service Area
We serve all Manhattan neighborhoods, including:
- Upper East Side
- Upper West Side
- Tribeca
- Midtown
- Chelsea
- Financial District
- Union Square
- Hell's Kitchen
- Murray Hill
- SoHo
- Greenwich Village
- Harlem
Not in Manhattan? Ask about our Brooklyn and Long Island City trainers.
In-Home Personal Training Across Manhattan
Please note: 620 W. 42nd St., New York, NY 10036 is for business only. We provide in-home training services across Manhattan, with limited availability in Queens and Brooklyn.
Get Manhattan Fitness Tips & Nutrition Advice
Sign up for our newsletter for exclusive fitness tips, nutrition advice, and Manhattan wellness trends from Nathaniel Oliver.